Accepted (aka delivered) rate. Average revenue per user (ARPU). Absolute minimum test size. Conversions. Abandon (outbound)⏎
3rd party data. Agency trading desk. Customer acquisition cost (CAC). Behavioral targeting. Continuity offer⏎
Crm/customer database management. Big data. 2nd party data. Cross-channel/multichannel/omnichannel marketing. Audience-based advertising⏎
Attitudinal data. Audience-based advertising. Customer data integration (CDI). 24x7 staffing option. Channel⏎
Cross referencing. Blended staffing option. Add-on items. Attitudinal data. Ad network⏎
Access. Attribution model. Click through rate (CTR). Brinker's map. Content management⏎
Consistent representation. Absolute minimum test size. Brinker's map. Closed loop analysis. Attribution⏎
Current state. Contextual advertising. Ad exchange. Believability and reputation. Access⏎
Ad exchange. Campaign management. A/b split. Beacons. Cumulative cost per lead⏎
Agency trading desk. Content-centric lead nurturing. Customer data integration (CDI). Add-on items. Break even (be) response rate⏎